Why Visit

As the region’s only dedicated B2B event for children’s products, Kids & Toys Expo is the ideal platform for sourcing, insights, and professional growth.

As the region’s only dedicated B2B event for children’s products, Kids & Toys Expo is the ideal platform for sourcing, insights, and professional growth.

Reasons to attend

Reasons to attend

One-stop solution to source smarter: Browse 200+ brands from 150+ exhibitors offering toys, games, apparel, baby gear, learning tools, and more – all in one convenient venue.
Discover New Trends & Innovations: Stay ahead of the curve with the latest in educational toys, digital play, and sustainable designs that meet modern family values.
Network with Industry Leaders: Connect with global suppliers, regional distributors, and like-minded professionals in Saudi Arabia’s dynamic retail ecosystem.
Gain knowledge that drives industry progress: Gain valuable knowledge on distribution, consumer behavior, and regulation – especially in a market where over 99% of toys are currently imported.
Discover the full spectrum of cross-sector products: Your visitor badge grants access to the co-located Gifts & Homeware Expo Saudi Arabia and Stationery & Paper Expo Saudi Arabia, allowing exposure to adjacent industries such as stationery, education, and gifting to enhance your overall offering.

Meet Leading Brands From Around The World

VIEW THE EXHIBITOR LIST

Next-Gen Innovation. Global Brands. Scalable Growth.

As the first trade-only event of its kind within the Kingdom, Kids & Toys Expo Saudi Arabia brings together the entire value chain of the kids and toys industry, connecting you with a diverse mix of regional and international suppliers offering high-demand products across key categories — all under one roof.